Google launches Cricket World Cup Campaign
To include a Cricket Blogging contest
New Delhi, March 12, 2007: With World Cup fever at all-time high, Google India unveiled a Cricket World Cup Campaign today, promising cricket fans a uniquely interactive experience through the Internet.
The campaign will help users write, share, debate about and enjoy the Cricket World Cup through an integrated platform of Google products like Google Desktop, personalized homepage, Blogger and Orkut through a special landing page www.google.co.in/cricket . This would be a one-stop shop for all information related to the World Cup, allowing visitors to access regular updates, post individual comments and analysis and express their love for the game.
Sundaraman K, Head of Sales, Google India said, "Google aims to constantly improve its users experience by designing products that make things easier and deliver better results than what was available before. Cricket is one of the key passions of users in India and this campaign is designed to bring people across communities together, offering them a unique cricket experience across different Google platforms."
Google has teamed up with renowned cricketer and commentator, Krishnamachari Srikkanth, who will host an expert blog 'Cricket Zone with Krish Srikkanth' www.worldcupwithkrish.blogspot
As a part of this initiative, Google is also hosting a blogging cricket contest, entries for which can be submitted at www.google.co.in/cricket
About Google Inc.
Google's innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google's targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com .
# # #
Google is a registered trademark of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated